Networking Workshops at ADN Conference Center

On April 8, 2022, we met at another edition of networking workshops for members of the Warsaw Tourism Organization. The meeting was organized in a modern ADN Conference Center located in Warsaw Breweries. Both institutions are new members of our association.

The networking workshops began with a presentation by WOT Management Board President Barbara Tutak on the main activities and projects of the Association implemented and planned for 2022.

Both areas of action are highlighted:

  • foreign promotion city break (mainly implemented with Foreign Centres of the Polish Tourism Organisation). The activities of the first quarter were listed: participation in fairs in Madrid, Lisbon and Tel Aviv, updating the content in the e-learning programme organised on the British market and an event held last weekend in London promoting Warsaw using AR technology.
  • promotion in the country including the children and youth segment. In the second edition of the competition announced by the association entitled 'Warsaw with class - a trip with Maria', over 80 works were submitted. Posts posted on FB generated a reach of over 128 thousand recipients. The regulations were downloaded over 800 times, and the application form over 200 times.

In the nearest plans attention was paid to:

  • the need to update offers on the website DiscoverWarsaw.pl , which the association prepared in the Ukrainian version.

There was also a thread about SM training, which will be organized on April 27, 2022 for WOT members. The context of the 155th anniversary of the birth of Maria Skłodowska-Curie was also mentioned, which we used in the competition for schools and will use in promotion in both areas (abroad and domestically). Plans to promote Warsaw culinary products were also announced.

We were reminded of the intervention we directed to the Ministry of Sport and Tourism regarding the equal treatment of entrepreneurs supporting refugees from Ukraine and of the survey we conducted examining the Warsaw tourist market in relation to hotel guests.

In activities promoting the meetings industry, the following were emphasised:

  • permanent work on responding to inquiries addressed to the WCB,
  • production, together with WOT partners, of a film promoting the events in Warsaw,
  • completed site inspection for EUROCAE (an association dealing with regulations in the aviation market).

Then, representatives of ADN and ECHO Investment thanked the participants for choosing the place and invited them to tour the facility after the workshops.

After this short official part, from 10:00 a.m. the table meetings began in the speed dating formula.

During networking conversations, new ideas are born, current offers are "reconstructed". The discussion was dominated by the topic of new consumer needs and the need to analyze them.

The meetings were an opportunity to present their offers and establish new business contacts, especially since new members join the association every year.

A total of 50 companies, member institutions and almost 80 people participated in the event. 

We would like to thank all partners for their participation, especially:

  • To the members – including: the representative of the Capital City of Warsaw, the deputy director of the Economic Development Office for their presence, creative conversations and enthusiasm,
  • ADN Center for the excellent preparation of the meeting place, great organization and setting, and
  • Warsaw Breweries for the additional attraction of a brewery tour and beer tasting.

See you during the autumn edition, to which we cordially invite you!